Strategist, Marketer, Nerd
The biblical saying goes, “It is more blessed to give than to receive”. I truly understood what that meant today as I prepared to give out the exam blessing that we have prepared. As mentioned, a great part of it was also to remind others that someone cares amidst this busy period. [Read more…]
Exams are coming to my University, and our Varsity Christian Fellowship decided to do something to remind people that someone cares for during this busy period of examinations! We are going to be giving out little bags of candy and coffee to keep their spirits up, and write a little note to remind them that studying is not everything, and that there are people watching out for them. [Read more…]
I had to create a portfolio of stocks for one of my Finance modules, and I designed the report to look like an actual fund prospectus. Who said finance and design can’t mix? [Read more…]
Going into this semester, I never expected that I would be so occupied with school work. I guess you never really know what’s going to happen to you until it happens. I have had so many planned posts but never found the time to post them. I barely even had time to do some designing for myself. It has practically been living day to day trying to complete the never-ending list of tasks each day. In the blink of an eye, it is almost nearing the end of the semester, and I have neglected this space for just as long.
There will be some posts of creative new brands I promise. But I just hope I can get through this rough patch before I do!
When the going gets tough and personal time gets squeezed out of the equation, I felt the need to remind myself again of what are the most important things in life. Things like loving God, and helping others, and staying true to myself.
It’s exactly the same with brands. When consumers only have a short attention span to listen to your brand proposition, it is important to keep it focused and razor-sharp. Consumers will go for brands that fit closest to what they believe in, brands that will affirm their beliefs, attitudes, and values.
What do you stand for?