Asher Wen

Strategist, Marketer, Nerd

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Oct 26 2010

Design: The People’s Church Camp

This particular project was an enriching lesson for me as a freelance designer. This was for a friend’s church without much prior knowledge of the church or what the camp was about.  On hindsight, I would have saved myself a lot of pain – both from murdering my own designs and from endless back-and-forth’s of the design.  The client did not have a clear idea on what direction he wanted either, other than the fact that he wanted the key bible verse to be in the design:

“Ask and it shall be given, seek and you shall find. Knock, and the door will be opened to you”

Looking back, it would have helped a lot if I had even just understood more about the demographics of the church to know what kind of tone they would be more inclined towards, or even what sort of message the church had that could be interpreted into the design.

Although the process was certainly quite arduous in my opinion, I definitely gained invaluable lessons from it.

Read further to see the visual process.
[Read more…]

Written by Asher · Categorized: Design Portfolio

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Hi there, I'm Asher.
Passionate about Brands, Marketing, Strategy and letting Data speak for itself.

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