I have been questioned more than a couple of times recently about the Marketing’s compatibility with morality and ethics. The most common comment that most have about marketeers is, “I am not comfortable with the idea of creating needs and wants for corporate profit”. I personally don’t agree with that statement, and here’s a prime example of why.
Food For Thought (FFT) is a local restaurant with the motto, “Good Food For A Good Cause”. There are currently two outlets, one at 8 Queen Street, and another at the Botanic Gardens at 1 Cluny Road, Basement 1. I have known about FFT since the days when they still had a restaurant at Middle Road, and I was fortunate enough to visit its latest restaurant at Botanic Gardens last week. Let’s take a look, shall we? [Read more…]