Apple has been under attack lately on multiple fronts, from patent wars to tax issues. Wall Street analysts have also cast doubt on whether the company can innovate new and attractive products again with the demise of the great Steve Jobs.
It may be too soon to say, and we may yet hear naysayers come up with more things to hate in the coming days, but I believe that this WWDC has shown that Apple still has its mojo. Many of the innovations here are things that we will use and appreciate rather than frivolous functions for the sake of.
Apple has proven once and again that it has the ability to enchant and capture the imagination of its users. I believe that is because they know exactly WHY they are in the business – designing for customers rather than for themselves to shine or for a visual aesthetic that a lot of other company are still stuck at.
With WWDC, Apple has also updated the Mac Pro. Long overdue in my opinion. It looks gorgeous, radically different from any other desktop. I wonder why no one has thought of this before? Maybe my next Mac will be a Pro…
What do you think? Write your comments about what whether Apple has done enough to win you back.
Daryl says
Your theme is completely broken. Do something about it.
Asher says
Hi Daryl, thanks for the heads up. Care to elaborate? What do you see that is wrong? I can’t seem to see anything wrong with my browsers.