Strategist, Marketer, Nerd
Happy Valentine’s Day to one and all!
It’s been a hectic few weeks for me. We just managed to push out our cards a few days before Chinese New Year at Pretty Frivolous and we had to take a break because of the holidays. Kicking into high gear tomorrow since it’s the big V Day! It’s going to be quite exciting to see if more people would buy from our booth at NUS Business School. [Read more…]
I was tasked to develop a “brand” for my faculty’s student club. The visual above was meant to be a patch to be used on items that could be co-branded, then sold to students at a low price. They have since decided against it because demand is not certain. [Read more…]
I was the Vice-Director for the NUS Business Rag Committee back in 2010. Rag is an annual Freshman Orientation Programme in NUS. Every year, our freshmen come together to build a gigantic float to compete against other faculties for the ultimate glory of the Chancellor Shield. All this is done for a good cause – Rag is always held with Flag day where donations are collected for the Community Chest of Singapore.
I was tasked to design a recruitment poster to rally more students to take part in this meaningful activity. From the long hours that we put into building the float, strong bonds are formed between students who went through this experience. This poster has thus since become very dear to me since it represents a small effort on my part towards our common goal then.