Strategist, Marketer, Nerd
His campaign has been described as a “troll candidacy“. News agencies like the WSJ and The New York Times are proffering up different theories on why Donald Trump is turning out to be the leading Republican presidential candidate.
If you think as a media-savvy property tycoon with a net worth of USD 4 billion, Trump doesn’t know what he’s doing, you would be dead wrong. Trump has been leveraging his brand to his advantage throughout his campaign. [Read more…]
A friend recently approached me to ask if I would like to share some experience so far of the working life. He is starting a Facebook group for students because he saw that many college students are not sure what is expected of them when they first start out.
I thought it was a brilliant idea as I had the same insight and intention when I started to write about Marketing as well. Through the years, I am glad to hear that some people have benefitted from what has been written, and I truly hope that more people can come to learn more and love Marketing.
Here are some of the questions that were asked, and my responses. If you are still a student or starting out and thinking of making a shift into marketing, I hope these responses will be of help to you. Feel free to ask me questions if you have any! [Read more…]
Spring cleaning season came early at my home this year with some minor renovations slated in a month. While frantically trying to pack decades worth of souvenirs, letters, gadgets and books away, I have had to harshly re-examine what to keep and what to throw away… [Read more…]
As work life continues, I am continually amazed by how my previous experiences inform my present activities.
Taking the example of this blog, the simple act of writing and having an address on the Internet has taught me many things that I continue to use at work today.
What is interesting and amazing to me is that I did not set out to learn these things. They just sort of came with the territory. I’m sure many professional bloggers out there can attest to this.
Why am I writing about this? [Read more…]
We are 9 days into the new year, and I still cannot believe we are already in 2015! The past year had gone by like a whirlwind, with little time to stop to think much about what I was doing, much less write about it.
With that said, I want to take this time as a chance to reflect on the past year and think about what I hope to achieve in the year ahead. It might be cliché, and there might be a growing movement of people against making new year resolutions because they are too hipster for their own good, but in my opinion, any reflection at all is better than none! So here goes… [Read more…]